Why Industry Specialization is Essential

…IN THE LOWER MIDDLE MARKET M&A

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Deep understanding of the industry and the business allows for customized pitch and greater ability to anticipate questions, objections, and problems
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For companies with revenues below $50 million there is a very large universe of potential buyers that only a specialized advisor can effectively cover
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Many new buyers approach us regularly to register their criteria and inquire about opportunities; they know that we represent IT companies
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Confidentiality: ongoing relationships with potential buyers allow to probe for interest without disclosing the clients’ identity or too much information
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Market knowledge means being familiar with strategic and financial buyers and their goals and activities, and leads to better timing
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Productivity: we do not start from scratch when the assignment starts. More than twenty years of research and experience cannot be matched in a few weeks

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